The birth of the BioHero
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By VALERIE SARTORIUS
Allthings.bioPRO gets citizens involved in the bioeconomy and makes sure their voices are heard. The project focuses on topics and products that are closely related to our daily lives: a career within the bioeconomy, food packaging, fashion & textiles as well as kids & schools. By making use of a co-creation approach involving both citizens and experts, a serious game informing players about the bioeconomy in a fun way and a mobile app that provides users with information about the bio-based content and biodegradability of the products were developed. The project also initiated a network on LinkedIn named “BioAction – The Bioeconomy Facts and Fun Network” that welcomes citizens, projects and organisations with and without knowledge of bioeconomy, but all with a willingness to learn more about it and bio-based alternatives. The network provides a common ground to exchange knowledge and to support an interactive community of citizens with their ideas and initiatives about bioeconomy. Allthings.bioPRO also released a podcast, factsheets, journalistic articles and educational videos on bioeconomy.
About the narrator:
Valerie Sartorius works for the Agency for Renewable Resources (Fachagentur für Nachwachsende Rohstoffe (FNR e.V.)) and participated in one of the co-creation workshops described in this article before she took over the project coordination in October 2021.

List of game design ideas resulting from the co-creation process of Allthings.bioPRO

Design suggestions for the Earth. Source: Allthings.bioPRO, D3.3: Report on the draft concept for each mission
The avatar, the BioHero, was designed by the two schools involved in the project. The pupils had the idea of depicting the Earth as a filthy, polluted planet, which is being cleaned and renewed bit by bit through the successful completion of the individual campaigns.

Design suggestions for other in-game creatures. Source: Allthings.bioPRO, D3.3: Report on the draft concept for each mission
The beta-version of the game and the mobile app are currently being tested and the final versions are expected in summer 2023.

Allthings.bioPRO avatar. Big picture left: Plain avatar without players’ preferences. Small pictures to the right: The player can change the avatar as desired. The avatar can look like an animal (with horns or animal ears) or like a human, the skin color can be changed too.
Would you also like to become a BioHero but you do not want to wait until the final version is released? We then invite you to test the beta-version of the game and give us feedback on our current game version. For further information please contact Maria Khrapunenko (maria.khrapunenko@ibs.ee).
Text by Valerie Sartorius, Fachagentur für Nachwachsende Rohstoffe (FNR e.V.)
Clara Boissenin, Cristina Paca, Nicola Hamilton and Nick Murray (Ecsite) contributed.